Neel Patel November 13, 2023
Essential Print Products You’ll Need After Ordering Business Cards
Starting your own business is a big achievement, and it’s awesome that you’ve got your custom business cards ready to roll. You’re probably eager to dive into networking, but here’s the thing: no matter what line of work you’re in, there’s more to growing your business than just having business cards and great networking skills.
But don’t worry! Our website offers a wide range of print products, and it’s easy to feel a bit overwhelmed. If you’re not sure where to start with your next print job, we’re here to help. We’ve put together a useful guide customized to your industry to assist you in figuring out what to print next. Let’s get started!
Start-ups
For startups, you’ll likely need a bunch of printed materials down the road, but remember, it’s a gradual process. Once you have your business cards sorted out, we recommend taking it one step at a time. Here’s what we suggest printing first:
1. Folders
Folders are useful tools for presentations, staying organized, or promoting good organization within your company. When you customize a folder with your brand’s look, it’s a small but effective way to make your brand more noticeable, even if it’s only used within your company. To keep things on-brand, make sure the colors in your design match your brand’s style. For the content, keep it simple – include your logo, contact details (address, phone number, website), and perhaps your company slogan, but don’t overcomplicate it.
2. Letterheads
Creating professional-looking letters is essential for your new startup. Printing custom letterheads in large quantities ensures you always have them ready for mailing, whether it’s to your employees or clients. You can use plain envelopes or design custom logo envelopes to match. Keep your letterhead design simple; you only need six elements – your logo, company name, address, phone number, email address, and website. This way, your business correspondence looks polished and conveys the necessary information.
3. Stickers
Stickers can be a fantastic way to spread the word about your brand. They’re like tiny promotional gifts you can give out. When you create them, just make sure to put your company logo and website on them. This simple design can help boost brand recognition when people use or see your stickers.
4. Company Tees
Custom-branded t-shirts offer your employees a comfortable and professional workwear option. To create these company shirts, just add your company logo. If your logo permits, you can also add a creative touch to the design. For an even more personalized touch, consider printing something unique for each employee, like their name or department. This way, your team can feel comfy and still represent your brand at work.
Real Estate Agencies
The real estate industry invests a lot in printing. No matter if you have your own real estate business or work for a famous brokerage, you definitely need marketing materials. These materials are essential for showcasing properties, connecting with clients, and effectively promoting your real estate services.
1. Yard Signs
Think of yard signs, and what comes to mind? Probably phrases like “Open house,” “just listed,” or “for sale.” Yard signs are those signs you see on lawns or in grassy areas. They should have a simple and clear design, so people instantly understand their purpose without a lot of reading. Keep the message brief, using only necessary information, and make sure the colors and design look professional. Don’t forget to include your contact details, so anyone interested knows how to reach you. These signs are like your silent representatives in the world of real estate!
Real estate agents often use postcard mailers to let people know about new property listings and to connect with those interested in buying or selling homes. These postcards are like friendly invitations to explore real estate opportunities, featuring pictures of houses and contact information. It’s a simple way for agents to reach out to a wider audience and share important updates about the real estate market.
Event Venues
Opening your own event venue is an exciting step, especially if you know your way around event planning. There are two important printed items you’ll need pretty soon for your venue.
These print products are like your event venue’s best friends. They help you tell people about your events, keep track of bookings, and ensure your clients have a great time. Let’s take a closer look at what they are!
If you own an event venue, you likely want to promote your space to attract potential renters for various events, like weddings, galas, or music gatherings. To do this effectively, you’ll need a brochure.
Your brochure should provide essential information about your venue, such as its capacity, specialties, available services, packages, and any additional options. It’s also a good idea to outline the rules and regulations for your space so potential clients know what’s allowed and what’s not before they inquire about booking. Including all these details in your brochure helps you showcase your venue and the services you offer to potential renters.
Event Tickets
When an event venue, whether it’s a small movie theater or a massive stadium, decides to host its own events, it must have its own event tickets.
These event tickets have some common elements that are pretty much the same for any event. They include things like the ticket number, where the event is happening, the date and time of the event, and any special instructions for ticket holders. These details are essential to make sure everything runs smoothly and people can enjoy the event without any hitches.
Construction Businesses
In the construction industry, physical tools for manual work take precedence over marketing materials, but there are still some custom items you’ll find useful while working on projects.
These custom products may not be your top priority, but they can make your job more efficient and organized. They can include things like personalized safety gear, equipment labels, or site-specific plans. While these items may not be as essential as your hand tools, they do contribute to a smoother and safer construction process.
Depending on the location of your construction site, you might require durable signs to mark construction zones and showcase your company. These signs should have clear and simple text like “CAUTION: CONSTRUCTION ZONE” and include your company logo.
These signs serve a dual purpose: they help keep the construction area safe by warning people, and they also promote your business by displaying your logo. It’s a practical and smart way to ensure safety while also getting your company’s name out there.
2. Polo Shirts
You’ll want your staff to wear professional and comfortable uniforms that are a bit tougher than regular T-shirts. When it comes to the design, all you have to do is add your construction company’s logo. That’s all there is to it. The logo will be embroidered right on the left or right side of the polo shirt.
These uniforms not only make your team look good but also promote your construction company. They’re durable and practical, and the logo adds a touch of professionalism to their appearance.
Retail Stores
Every retail business absolutely needs the following two printed items. Let’s explore why:
These print products are crucial for retail businesses because they serve essential functions in customer interaction and information sharing.
1. Thank You Card Inserts (Postcards)
Thank you card inserts are a thoughtful touch for both online stores and physical shops. Including these inserts with every purchase or order has some important benefits. It not only helps keep your customers coming back but also shows your appreciation for their support.
When it comes to the design, it should match your brand’s style, but you have more flexibility with the message. You can keep it short and sweet or add a more personal touch with a longer message. Here’s a great idea: consider including a discount code for their next purchase. This can make them feel special and encourage them to return to your store sooner. These thank you card inserts are printed on postcards, and you can choose the size that works best for your packaging, typically ranging from 3″ x 5″ to 5″ x 7″.
In a few words, these inserts are a small but impactful way to show gratitude to your customers and build their loyalty to your business.
2. Roll Labels
Roll Labels are incredibly versatile and, in our opinion, a must-have for any retail shop, especially if you’re starting out. They have a wide range of uses, making them incredibly handy.
You can use them to give plain packaging a branded look, as stickers for wrapping paper, to seal envelopes, or even as a little extra something special in your orders. What’s great about roll labels is that you can keep the design simple—just include your logo, and perhaps your website URL and social media handle. You can even choose shapes like circles or ovals that complement your logo, making your roll labels grab attention and catch the eye.
In summary, these roll labels serve as versatile branding tools that enhance the professionalism of your packaging and promotional materials, making your retail business look even better.
Conclusion
Print products continue to be important for building and promoting your brand. They include items like business card holders and personalized letterheads, which enhance your professional image and make a lasting impression on clients and customers. When you design these materials thoughtfully and distribute them strategically, they become powerful assets in your marketing toolkit.
For expert assistance in creating these essential print products, visit optamark.com today. We’re here to help you make a strong impact with your brand!
