uni- ball gel pens - promotional product - Optamark
Neel Patel  January 21, 2022

How Can You Promote Your Brand Using Personalized Uni-Ball Gel Pens?

What prompts you to promote your brand? Your brand is the name under the title of which you carry out your business, be it manufacturing or service. For your business to grow, you have some established or loyal customers. They are aware of the utilities of your products. There are yet more who are not aware of your brand. Hence, you need to promote your products. This creation of awareness needs to be a spontaneous process of “Give-n-Take.” A personalized uni-ball pen is the best promotional product that you can ‘give’ to ‘take’ their attention.

What is a Gel Pen?

Gel Pen - promotional product - Optamark

It was invented by Sakura of Japan in 1980 while experimenting with certain types of gels that stood solid at rest but started flowing freely when disturbed. This phenomenon is known as ‘thixotropic’ action. It should be balanced with viscosity for producing an ink to write. The pen has a revolving ball in the tip. Jelly Roll was the first gel pen marketed in America.

Why Uni-Ball Pen?

 

Difference between Gel Pens, Ball Point and Rollerball Pens

Before you pick up the right promotional pen, you must know the functional distinction between the above categories of ball pens

The rollerball pens and ballpoint gel pen both have a revolving ball in the tip for dispensing ink. While writing, the surface of the ball is exposed to the tiny ink tank. It coats the ball and allows the ink to flow. The distinguishing feature, however, is the way ink is formulated.

Before you go in for a uni-ball gel pen, you must know its bio.

What is Uni-ball? It is a brand for pen and pencils that Mitsubishi Pencil Company Limited, Japan made. Introduced in 1979, this company distributes over 3,000 crores of products in over 100 countries.

The formula for Inks!

1:  Ball Pens: formula use oil-based inks that are vicious in forms. For viscosity, dyes are dissolved in a mixture of fatty acids and alcohol. They do different functions. Alcohol facilitates the easy flow of ink, while fatty acids provide the required lubrication to the tips. As the ink is thick, it writes well even on poor quality papers. Ball pen inks are quick-drying, smudge resistant, and waterproof.

2:  Gel Pen Ink
The pigment is dissolved in a water-based gel. This formulation makes the gel pens vibrant and precise. Even with a tip of 0.28mm, it writes smoothly for a longer time without cramping your hand. They have a longer dry time.

3:  Hybrid Ink has a formula for using the ink of lower viscosity. The enhanced lubrication facilitates smooth rotation of the ball at the tip of the pen. Hybrid ball pens have the best functionality of ‘gel’ as well as of ball pen.

4:  Rollerball Ink has the formula of dyes dissolved in water used in the common fountain pen. Compared to ballpoint, ink flows more freely in roller point. This facilitates ease and comfort of writing for a longer time. If the quality of the paper is not good, the ink will smudge and bleed.

GEL BALL PENS!

GEL BALL PENS - promotional products - Optamark

Other particulars

 

Suitability of use of Each Pen

Suitability of use of Each Pen - promotional products - Optamark

1: Ballpoint pens

 

2: Gel Pens

 

3: Rollerball Pens

 

Specific Suitability of Gel Pens

 

After understanding the basics of inks and pens, you will probably like to give uni-ball gel pens for promoting your products. They give your product a pop of color. The recipients get the dominating features of both ballpoint pen and rollerball pen. The gel pens are cost-effective and will be accepted with pleasure by students in particular.

The “Pocket Queens” is indeed the beloved of students and working professionals alike. The crisp lines and the vibrant colors made by these writing instruments leave a pleasing and aesthetic imprint on the writers and the onlookers and readers. But, picking out the best gel pen for everyone may be a difficult job. For instance, while some may insist on fine tips, yet others may ask for paste colors. You may have to choose the one that has a balanced mix of color, tips, body style, and pigment-based.

When you consider selecting a product for giving away to existing and prospective clients, you prioritize your clients’ affordability and acceptability. The uni-ball gel pen will be your best choice as it is cost-effective and versatile in utility.